In her keynote, Céline Flores Willers highlighted the role of personal branding and corporate influencing on LinkedIn. Together with the audience, she delved deep into the world of LinkedIn, shedding light on who uses this platform and who they can reach there. Céline Flores Willers explained why LinkedIn is currently being hyped and what opportunities it offers to strengthen your personal brand and achieve professional goals. Céline Flores Willers used practical examples to give those present a first-hand experience of the power of corporate influencing and personal branding.
The video shows an interview that Céline Flores Willers gave to the IBA Forum editorial team after the lecture.
Photo and Video: © IBA
