Michael has been on a journey for more than seven years. It started with the development of a new office for thjnk, the advertising agency he founded, and now it’s his mission. How can we empower people through their work rather than making them sick? What can we do as individuals, as a team, and/or as an organization, and as a society to change not only how and where we work, but also what issues and challenges we work on? In more than 430 podcast episodes and a book, Michael, together with his partners Swantje Allmers and Christoph Magnussen, talks about people who are also on the path to a better way of working.
He took the audience on a personal journey of discovery through ten core principles of New Work, showing that New Work is much more than just home offices and office dogs.
A detailed summary of the exciting lecture will be available in the IBA Forum Newsroom from May 2025.
Photo: © IBA
